Creative + Marketing Agency

Bellweather ensures your brand’s relevance in an ever-changing cultural landscape with growth-driven strategy and breakthrough creative.

Inclusion and collaboration are central to our process, yielding large-scale work that captures complexity while challenging old narratives. We deliver pathways for expansive growth through strategic positioning, brand-led storytelling, and cross-platform solutions.

Founded in 2016, owned by people of color and women.

Meet

Team

Bellweather

A bellwether is the leading sheep of the flock and a predictor of change to come.

We are a team built for the world of the future, offering diverse perspectives and expertise whose work breaks through the sea of same.

Leadership

Bellweather is proud to be wholly owned by people of color, women, and queer-identifying individuals—representing less than 1% of creative agencies in the world. Our commitment to diversity is seen throughout our agency and its processes.

Louis Lee

Chief Creative Officer

Emily Lessard

Chief Strategy Officer

Gracelyn Woods

Chief Operating Officer

Research + Strategy

All of Bellweather’s research and strategy is conducted by our in-house interdisciplinary team.

Asana Okocha

Research and Strategy Coordinator

Kim Yeoh

Director of Research and Strategy

Digital

Bellweather's digital department focuses on technical best practices, usability, and accessibility to create a clear path forward for our clients during website transformations.